Category Archives: Multi Media

Brain Balls: Effective Science Communication or Misinformed Hype?

Which is more likely to catch a reader’s attention: a pop science article referring to “human cortical spheroids” or “brain balls”? Each has its advantages, but also its drawbacks. Communication of science requires reader-friendly translation of jargon-filled, complex ideas, but it’s crucial that this is done accurately and without misinformed hype. For Stanford researcher Dr. Sergiu Pasca, this challenge is

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